Publications in IJPSC

2025

1. Research Article

   Trade Barriers and Strategies for Overcoming Them by Enterprises in International Trade

   Anastasia Bragina, Tetyana Cherkashina

   doi:10.61030/AQRM2735 PDF

   Abstract

   The article explores the multifaceted process of overcoming trade barriers faced by enterprises aiming to enter foreign markets. Trade barriers encompass various dimensions, including legal, economic, social, and administrative restrictions, which significantly complicate the process of internationalization. The key motives driving enterprises to internationalize, such as market expansion, cost reduction, and risk diversification, are discussed. Special attention is given to strategies for overcoming barriers in foreign markets, which enhance the competitiveness of enterprises. Porter's Five Forces model and PESTLE analysis are employed to assess the competitive environment and the factors influencing successful entry into international markets.

   Keywords Trade barriers; Enterprise internationalization; Overcoming strategies; Competitiveness; Porter's five forces model; International trade; PESTLE analysis; Foreign markets

Research areas

• Governance 1
• Psychology 1
• Strategic Communication 1

Article keywords Trade barriers; Enterprise internationalization; Overcoming strategies; Competitiveness; Porter's five forces model; International trade; PESTLE analysis; Foreign markets

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Affiliations

As stated in the articles at the time of publication; not necessarily the current position.

Co-authors

• Tetyana Cherkashina 1