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Strategies for Change, Innovation & Transformation

Next Round Table INU-DNU Round Table: Systemic Change, Risk, Resilience and Strategic Communication Wednesday, 4 November 2026, 14:00 Cologne

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Krystyna Tarasova

Author

Krystyna Tarasova

Associate Professor, Odesa National Economic University, Ukraine

7 articles in IJPSC · 2025–2026 · 7 co-authors

Publications in IJPSC

2026

  1. Research Article · Vol. 2, No. 1

    Daria Tashchi, Krystyna Tarasova

    Abstract

    In today's globalized world, effective management of international teams is one of the critical success factors for multinational companies. However, cross-cultural differences often become a source of misunderstandings, conflicts, and reduced productivity. This article analyzes managers' main challenges when working with international teams and suggests methods for overcoming them. The research aims to identify the vital cross-cultural barriers and examine approaches to managing international teams to improve their effectiveness. The study is based on a comparative analysis of literature, case studies from international companies, and intercultural models (Hofstede, Trompenaars). As a result, recommendations are provided for improving interaction between team members from different cultures.

    Keywords Cross-cultural management; international teams; cultural barriers; intercultural communication; effective collaboration

  2. Research Article · Vol. 2, No. 1

    Anna Semenchova, Krystyna Tarasova, Review Status, DOUBLE-BLIND PEER-REVIEWED ARTICLE

    Abstract

    Title International M&A Strategies as a Factor in Strengthening the Competitiveness of TNC Author Anna Semenchova Student, Odesa National Economic University, Odesa, Ukraine Author Krystyna Tarasova Associate Professor, Odesa National Economic University, Odesa, Ukraine Review StatusDOUBLE-BLIND PEER-REVIEWED ARTICLEThis article has been evaluated and accepted through a formal double-blind peer-review process. Journal / Publisher Details Journal: International Journal of Psychology and Strategic Communication Volume: 02, Issue 01 (2026) DOI: https://doi.org/10.61030/SLKX3909 Abstract In today’s globalized economy, international mergers and acquisitions (M&A) have become an essential strategic tool for transnational corporations (TNCs) seeking…

2025

  1. Research Article

    Anastasiia Pozniakova, Krystyna Tarasova

    Abstract

    Article TitleAdaptation of the Marketing Mix as a Component of the Strategy of Entering a New Market AuthorsAnastasiia PozniakovaStudent, Odesa National Economic University, Odesa, Ukraine Krystyna TarasovaPhD in Economics, Associate Professor, Odesa National Economic University, Odesa, Ukraine Journal DetailsJournal: International Journal of Psychology and Strategic CommunicationISSN (Online): 2941-5691ISSN (Print): 2941-5705DOI: https://doi.org/10.61030/BSUM4753 Abstract The article examines the strategic significance and specific features of adapting the marketing mix in international markets. The relevance of the topic stems from the increasing pace of globalization and companies’ growing ambition to expand beyond their national…

  2. Research Article

    Oleksandr Panaiet, Krystyna Tarasova

    Abstract

    This paper focuses on analyzing Huawei’s strategy under U.S. sanctions, covering the period from one year before their imposition through 1 June 2024. The relevance of the topic lies in understanding how major technology companies respond to global challenges—particularly international sanctions, technological restrictions, and shifting market conditions.

    Keywords Market entry strategy; Technological restrictions; Innovations; Reputational challenges; Competitiveness; Market diversification

  3. Research Article

    Kateryna Plokhotniuk, Krystyna Tarasova

    Abstract

    Article TitleCorporate Social Responsibility (CSR) in an International Aspect AuthorsKateryna PlokhotniukStudent, Odesa National Economic University, Odesa, Ukraine Krystyna TarasovaPhD in Economics, Associate Professor, Odesa National Economic University, Odesa, Ukraine Journal DetailsJournal: International Journal of Psychology and Strategic CommunicationISSN (Online): 2941-5691ISSN (Print): 2941-5705DOI: https://doi.org/10.61030/ANDS4543 AbstractThis study examines Corporate Social Responsibility (CSR) from an international perspective, exploring how integrating CSR into business strategies varies across different countries and industries in the global market. The main topics covered in this article are fundamental principles of CSR, international variations in CSR practices, and global…

  4. Research Article

    Yehor Faraonov, Krystyna Tarasova

    Abstract

    Article TitleGlobal Expansion Strategy of Tesla: Challenges and Opportunities AuthorsYehor FaraonovStudent, Odesa National Economic University, Odesa, Ukraine Krystyna TarasovaPhD in Economics, Associate Professor, Odesa National Economic University, Odesa, Ukraine Journal DetailsJournal: International Journal of Psychology and Strategic CommunicationISSN (Online): 2941-5691ISSN (Print): 2941-5705DOI: https://doi.org/10.61030/GAJO4415 Abstract This article examines Tesla's global expansion strategy, focusing on the challenges and opportunities the company faces during internationalization. The topic is highly relevant due to the rapid growth in demand for electric vehicles and the global shift toward carbon emission reduction policies. The aim of this…

  5. Research Article

    Vasyl Nosevych, Krystyna Tarasova

    Abstract

    The article examines the complex and multifaceted impact of war on the real estate market, highlighting its severe consequences for this economic sector. The real estate market is a critical component of a country's economic development. Factors such as population decline, socio-economic transformations, and technological innovations introduce new challenges and opportunities.​ In 2023, the Ukrainian real estate market is of particular interest due to changes in the political, economic, and socio-cultural environment, creating new business conditions. New trends in legislative regulation and taxation also affect market participants.​ The study provides a detailed analysis and assessment of the Ukrainian real estate market, outlines main problems hindering development, and proposes effective solutions, considering forecasts for the post-war period.​

    Keywords real estate market; Ukrainian economy; market analysis; military conflict; Ukrainian real estate​

Research areas

  • Psychology 7
  • Strategic Communication 7
  • Governance 2
  • Organizational Change 1
  • Crisis Management 1
  • Innovation 1

Article keywords Cross-cultural management; international teams; cultural barriers; intercultural communication; effective collaboration; Market entry strategy; Technological restrictions; Innovations; Reputational challenges; Competitiveness; Market diversification; real estate market; Ukrainian economy; market analysis; military conflict; Ukrainian real estate​

See these articles in the Topic Atlas →

Affiliations

InstitutionCountryYearsArticles
Odesa National Economic University Ukraine 2025–2026 7

As stated in the articles at the time of publication; not necessarily the current position.

Co-authors

Compiled from IJPSC article metadata · updated ← All authors