Abstract

The essence of personnel management in transnational corporations (TNCs), particularly in the context of globalization, is examined. The purpose of the article is to study the features of human resource management in transnational corporations, to identify the key problems faced by international companies, and to develop recommendations for improving the efficiency of the personnel management system in TNCs. The methods of analysis, synthesis and comparison are used to achieve the formulated goals. The role of TNCs in the global economy is defined. Examples of successful TNCs, such as Apple, Microsoft, Amazon, Saudi Aramco, Tesla, etc. are given. The concerns of expatriates before moving abroad for work are considered. The main challenges related to the management of multicultural teams are analyzed. These include difficulties in intercultural communication due to differences in values, mentalities, and approaches to decision-making. The problem of mobbing is mentioned. The importance of gender equality, particularly in leadership positions, is outlined. The necessity of implementing cross-cultural management and continuous training programs for the effective work of international teams is emphasized. These approaches allow for better communication between employees of different cultures and the creation of work standards. The role of coaching and motivation systems in increasing employee productivity is highlighted. The practical significance of the study is to provide recommendations for TNCs to improve the personnel management system based on the identified problems and best practices.